Campaign: Rock ‘N’ Roll To All Kinds Of Ear


A great print campaign from a Brazilian radio station called Mundo Livre FM. The theme of the campaign is Rock ‘N’ Roll To All Kinds Of Ear. To express this pay-off they used contradictory lyrics from different musicians in every advertisement.

Mundo Livre FM: REM / Bon Jovi

Two more ads plus credits can be found by viewing the whole post.

Mundo Livre FM: Queen / Beatles

Mundo Livre FM: Hendrix / Black Sabbath

Advertising Agency: CCZ Comunicação, Curitiba, Brazil
Creative Director: Claudio Freire
Art Director: Pericles Kwiatkowski
Copywriter: Khlauss Feldhauss

Via Ads of the World

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